Tackling Unemployment through Sport
The annual Obama Cup is a tournament played in honour of Alan “Obama” Onyango, who met his untimely death in Dar es Salaam, Tanzania on the 23rd of January 2015. Alan, a budding IT professional, moved to Tanzania in search of work after failing to secure gainful employment in Kenya.
Obama played for Strathmore University FC and until his death was still a student of the institution, pursuing a bachelor’s degree in Business Information Technology (BBIT).
As friends and teammates of Obama, we decided to organize a tournament in January 2016, not only as a way of remembering our departed brother, but also to afford us an opportunity to come together and celebrate our friendship, network, and enjoy what brought us together – football.
At the time of his passing very few of his friends and former teammates knew about his whereabouts, let alone that he had moved to Tanzania in search of employment. The fact that we did not even know that our teammate had moved to Tanzania is not in the spirit of the game famed for bringing people together. It is with this in mind that Obama Cup was born.
Now in its fourth edition, the tournament seeks to connect participants to training, employment and business opportunities. This is achieved by bringing together various stakeholders from both public and private sectors to provide a networking platform within the framework of the tournament.
The one-day tournament will be held on Saturday 30 March at the Strathmore University Sports Complex from 8:00 am to 5:00 pm. Sixteen teams are set to compete in a 7-a-aside format. The tournament will feature teams drawn from the corporate sector, academia and local communities.
Skills for Life Workshop
The tournament will be preceded by a two days Project Management – Skills for Life workshop. The workshop will be led by the Project Management Institute representatives, PMI Kenya and PMI Switzerland chapters. Project Management principles can help improve many aspects of daily lives, especially in the sport industry such as football. More details about the workshop will be available closer to the date.
A free medical camp will run in parallel with the tournament. The medical camp will be conducted by our health partners Bena Care Kenya and will target up to 100 participants. Bena Care will pitch camp to provide: Medical Consultations; Nutrition advice; Physiotherapy services; Occupational therapy services; Voluntary Counselling and Testing services; Blood pressure monitoring; Sugar monitoring and BMI check up.
Connecting Africa through Sport
This edition will feature two guest teams, The Football Business Academy from Geneva, Switzerland and Moroka Swallows, winners of the inaugural Football Foundation for Africa (FFA) Cup held in Moroka Village, Botswana. This kind of exchange aims to enhance networks between participants, villages, towns, cities and countries across Africa and beyond. The participation of both guest teams is contingent to the availabiliy of funds and other logistical requirements.
Partnership and Sponsorship
In line with our tournament theme Tackling Unemployment through Sport we are looking for organisations to support the workshop and be part of the tournament in order to enhance the participants’ experience. We hope to provide a platform where fans, players, our partners, sponsors and other stakeholders can interact, not only to enjoy the beautiful game, but also to seek out new contacts, career and business opportunities.
We are also seeking support, both financial and in kind, in order to make both events a success. Any support afforded will go towards the following areas:
- Venue preparation
- Catering and refreshments for players
- Purchase of equipment
- Compensation of match officials and other staff
- Team and individual awards
We will have a detailed budget and subsequently a financial report of the whole event. While any amount of assistance would be greatly appreciated, here are some suggested sponsorship packages:
- Gold: KES 200,000 (CHF 2000)
- Silver: KES 100,000 (CHF 1000)
- Bronze: KES 50,000 (CHF 5000)
Interested sponsors and or partners can contact any of the following project team members:
- Brian Wesaala (Project Lead) +41 76 775 35 44 or e-mail firstname.lastname@example.org
- Jamal Mohamed (Partnerships) +254 726 851 998 or e-mail email@example.com
- Kevin Kusimba (Finance) +254 722 340 147 or e-mail firstname.lastname@example.org
Thank you for your consideration.